PORTRAY (previously Satu Bumi Jaya) is a network of creatives from across the world – writers, film makers, photographers and designers – with extensive experience, understanding and engagement with communities, development programmes and stakeholders across Asia-Pacific and globally. Our goal is to tell stories directly from those who we seek to support and empower. We don’t just document, we engage; ensuring ownership of stories for communities, and promoting the voices, hopes and challenges of those so often left out. Our methods are inclusive, not invasive. All aspects of our impact are considered and aligned to ensure the comfort and ease required to obtain real and meaningful information and stories of change. Our work speaks for itself.
In 2023, to answer a growing regional and international demand for our storytelling services and networks, our Indonesian-based Satu Bumi Jaya team re-branded to become PORTRAY. We are now engaged in multiple continents around the world, however – with support from our growing network of in-country film teams – we continue to provide the same quality and personalized storytelling projects for development clients and global communities.


With over a decade of experience across Indonesia and Australia, Will’s background in writing and the development sector resulted in the establishment of Satu Bumi Jaya. Will likes to work hands-on directly with storytellers and clients alike, and brings his own unique approach to documentary making that has been fine-tuned by limited study or training in film making.

Resti coordinates the PORTRAY team and all aspects of field-based film productions, utilizing her management experience to bring all parties together on a shoot. With a background working with local NGOs and community groups, Resti brings significant passion and organisational skills integral to a strong production process, as well as engaging and empathetic interviewing techniques, and strong skills in writing and translating.

One of the original Satu Bumi Jaya team, Rarkyan (or Ian) handles the array of key visual aspects from storyboard development through to final film and product publication. Ian’s experience in design, videography and editing has expanded alongside the organisation itself, while also allowing him to delve further into social and cultural issues and interests that are prevalent across the country.

With an exquisite eye for beauty and a pure passion for videography, Hendi leads the creative processes that are realised through PORTRAY’S camera lens’. Hendi brings a creative flair an intriguing angles to capture everyday situations, and can breathe life into scenes that may lack aesthetic appeal or are particularly technical.

Syifa joined PORTRAY in 2022, and has quickly impressed with her creative eye and innovative ideas in design and editing. Syifa handles all of PORTRAY’s design and photo editing requirements, and also works as an assistant alongside our film and post-production team.

Ari holds in-depth experience across all elements of post-production and editing, as well as significant graphic and animation skills. His attention to detail and unrivalled understanding ensures that what enters through the SBJ team’s camera lens is portrayed to audiences professionally and using the most attractive and innovative tools. Ari also engages on SBJ shoots as a drone pilot and for photographic support.

Another of SBJ’s founders, Anysia supports the team through a range of business and communications matters. Anysia’s own sustainable homewares and furniture business also works cross-collaboratively with the SBJ storytelling projects.



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